Wednesday, January 13, 2010

Belle Tire and Treadroc Tire Services Partner to Become Belleroc Tire Services

ALLEN PARK, Mich., Jan. 12, 2010 – Belle Tire is pleased to announce a partnership between two of the Midwest's finest commercial tire, retreading and tire servicing dealers; Belle Tire and Treadroc Tire Services will now be known as Belleroc Tire Services in Western and Northern Michigan.

Initially driven by the financial challenges that the industry faces, the creation of Belleroc will allow these great companies to synergize and shore up their futures' in Western and Northern Michigan. The partnership will allow Belleroc to expand their product offerings and continue to provide the finest Bandag retread products.

Now the reality with Belleroc is premium quality retreads with speedy turnaround times. A continued focus will be on quality products, accurate fleet analysis/management and incomparable quality retreading and service.

New levels of service will be defined and benchmarked with the partnership of Belle Tire and Treadroc Tire Services. Treadroc will now be one of the most qualified and largest service fleets in Western and Northern Michigan for truck, earthmover or industrial tires and service.

About Belle Tire
Allen Park, Mich.-based Belle Tire was founded in 1922 when it opened the first Belle Tire location in Detroit, Mich. Today, the company has expanded to 80 locations across Michigan and Ohio. Belle Tire offers discount tires and variety of car care needs, ranging from auto glass repair, auto glass replacement, brakes, alignments, batteries, shocks and struts, exhaust system repair, batteries, and oil changes. For more information about Belle Tire, visit Join the Belle Tire Advantage today,

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